The work should change more than the conversation.

It should change the number. The team. The owner’s capacity. The decisions the company can make next. These are named, dated case records, with sources and periods stated.

Nick Cavuoto leading a working session at a whiteboard.

The strongest result shows up in three places.

01

The commercial result

Revenue, profit, pricing, pipeline, conversion, margin, or recurring income improves.

02

The organizational result

The team becomes more capable. Ownership becomes clearer. The company executes faster.

03

The human result

The owner gains confidence, time, stability, options, or presence.

A larger number without a stronger company can create a heavier problem. A business that succeeds by consuming the owner has produced an incomplete result.

Featured cases

Three engagements, in full.

Fractional ExecutiveMay 2025 – ongoing

West Bay Pools

Context & constraint
An owner-led pool builder with real demand and deals quietly dying in the CRM: $1.7M of proposal, render, and contract-stage value sitting untouched.
What Nick owned
Hiring and building the new sales team, then the system around it: CRM discipline, nurture, offer, advertising, and an AI accountability layer grounded in real phone data.
Commercial
$2.2M became $3.5M in 90 days after the new team landed, the biggest year in company history; 2026 tracking toward the 40–45 pool target.
Organizational
A sales system the team runs; management sees the pipeline instead of guessing at it.
Human
$400K owner profit in the record year, in the same season the owner’s first baby arrived.

Company dashboards and CRM records, shared with permission; team and market context contributed.

Read the full case
Fractional CMO2025 · four months

Abundant Mines

Context & constraint
A founder-led startup mid-capital-raise with nine-figure ambition: growth activity everywhere, and no one owning demand.
What Nick owned
The growth seat: sequencing, CRM and lead qualification, the AI sales layer, demand generation, and hands-on implementation.
Commercial
Monthly revenue reported at $282K became $1.29M across four consecutive company-record months; $3.18M associated with $144K in ad spend.
Organizational
Two sales reps broke personal records; the biggest deal in company history closed.
Human
Leadership’s words: the work took “the weight of uncertainty” off their shoulders.

Company revenue dashboard, shared with permission; reported figures; team, market, and product contributed.

Read the full case
Private 1:1 Advisory2025 – 2026

Glass Therapy & Sublimity

Context & constraint
A real company with employees and revenue, and every phone call, quote, and crisis still routing through the owner, while his second business sat dormant.
What Nick owned
Advisory beside the owner: moving phones and hiring off his plate, elevating an operations manager, re-pricing the dormant second business, protecting his Sabbath.
Commercial
First-half revenue +46% year over year with a $51,384 all-time record June (+141%); Sublimity did 5.1x its entire prior year in six months.
Organizational
The team handled a truck accident without calling him. Deliberately untested no longer.
Human
A $5,000 family vacation paid in cash, “and it didn’t feel like losing money.”

Client revenue dashboards, shared with permission; periods stated per figure.

Read the full case

The index

Every case record.

Browse the complete library below. When enhancement is available, filters can narrow it by engagement, company stage, or the kind of result the work produced. Every case remains a normal link.

Each case page states its figures with periods, sources, and the context that contributed. Read them with the disclaimer in hand. These are specific engagements, not guarantees.

Selected results

The number belongs beside its source.

Starting state
$2.2M
Ending state
$3.5M
Period
90 days after the new team landed; engagement May 2025 – ongoing
Engagement
Fractional Executive
Source
Company dashboards and CRM records, shared with permission.
Context
Team and market context contributed.
Starting state
$282K monthly revenue reported
Ending state
$1.29M monthly revenue across four consecutive company-record months
Period
2025 · four months
Engagement
Fractional CMO
Source
Company revenue dashboard, shared with permission.
Context
Reported figures; team, market, and product contributed.
Starting state
Entire prior-year Sublimity revenue (1.0x comparison baseline)
Ending state
5.1x that entire prior-year revenue
Period
2025 – 2026 engagement; six months for the 5.1x comparison
Engagement
Private 1:1 Advisory
Source
Client revenue dashboards, shared with permission.
Context
Periods stated per figure.

Supporting evidence

$6K → $60K/mo
Colby Faisst · Lincoln, NE
Commercial

The business grew from roughly $6,000 to $60,000 per month over six months.

Organizational

Nick helped the owner work through hiring, call volume, spending, and the growing pains created by rapid demand.

Human

The owner began creating intentional family experiences and a new expectation that the business should tangibly benefit the people closest to him.

$65K → $1.7M
Lauren Johnson

Former NY Yankees mental performance coach, in about 18 months, including a $100K same-day close. Her clients now include Google, the Department of Defense, Johnson & Johnson, and Bank of America.

$20M → $25.9M
Six Month Smiles

Dental products company, nine months: a new product launched in 64 global markets, lead generation up 11,900%, advertising costs down 60%.

$30K → $300K/mo
ScaleX AI · Chad Burmeister

Monthly revenue multiplied 10x for the AI sales company, documented on video.

1 property → $20M
Mychele Bisson

From a single-family home to a $20M portfolio in four years across seven asset classes, generating $120K a month in gross revenue.

$20K → $180K/mo
Blue Jay · Leon Leinbach

Nine times the monthly revenue, in nine months.

$0 → $1.6M
Custom Fat Loss · Dr. Matt Boheen

Twelve months from a standing start, with social leads going from zero to 80 a day.

$842K in 30 days
Viralish · Adley Kinsman

Fractional CRO launch campaign for the company behind 1B+ views a month.

17x marketing ROI
ANE

Inbound traffic up 16,800%, lead generation up 8,400%, and 300+ new recurring revenue streams at under 6.5% churn.

Results by area
Revenue & profit

Record months, year-over-year growth, new recurring revenue, better offer economics.

Team & operations

Owner leaving delivery, knowledge extracted from the owner’s head, faster implementation.

Leadership & decisions

Faster high-stakes decisions, clearer priorities, greater executive alignment.

Life & capacity

Family experiences paid in cash, protected time, more presence at home.

Across every engagement

The businesses are different. What clients experience is not.

They see what they could not see

Every engagement starts with diagnosis, not tactics. It is hard to see the label when you are in the jar, and the visible problem is rarely the whole problem.

“Honestly, you’re just finally helping us see the big picture and prioritize the high-value actions and next steps.”Christine, Executive, Abundant Mines

Records stop being spikes

One record month is luck. When the system is right, records become a cadence: four consecutive at Abundant Mines, a record streak at Glass Therapy, the biggest year in West Bay’s history, 150% of quota at BMI.

“We had never done a $30,000 month before we started, and we just crossed our third month in a row doing over 30.”Colby Faisst, Owner, Sierra Window Cleaning

Speed becomes normal

Month-long implementations land in days: an AI sales layer in seven days instead of a month, 40-page RFPs in a week, proposals in three days instead of thirty.

“You absolutely crushed getting Charlie implemented at lightning speed... it created a blueprint and a vision of what’s possible.”Beau Turner, CEO, Abundant Mines

The weight comes off

The deliverable underneath every system is relief: leadership stops carrying the uncertainty alone and gets to work on higher-order problems.

“I’m super pumped, man. To have both of you on my side and behind me is incredibly comforting.”Dave Scribani, CEO, Glass Therapy & Sublimity Advertising

The business survives the owner’s absence

Systems are built to outlive any one person: a $2M+ book of business transferred in 48 hours, salesperson-agnostic follow-up, teams running crises, and vacations, without the owner.

“Now that that’s a well-oiled machine and Brian’s caught up, we should start tackling the creatives.”Jonathon Dunford, Owner, West Bay Pools

Learning compounds

Clients do not just get outcomes, they get the operating knowledge: frameworks that become their own tools, CEOs shipping their own system upgrades.

“This is awesome today. Thank you, man... I’m feeling much more confident than the first couple.”Will Whitney, President & CEO, BMI Imaging Systems

Trust goes all the way

The relationship outgrows the vendor category: full strategic trust on direction, referrals made unprompted, and prior failed investments reframed as the price of finding the right partner.

“I trust your judgment and your honesty. I value that very practical approach from you more than you know.”Jim Detrick, Sr. Account Executive, BMI Imaging Systems

The life gets bigger with the business

The point was never just revenue: a two-week family vacation paid in cash, a first vacation since founding, a record year in the same season a first baby arrived.

“I’m going out of town July 5th through the 12th for the first time since I’ve started this business.”Trey Pruitt, Founder, Honey Rock Media

The next case record could be yours.